For eight years, Terry Szuplat collaborated with President Barack Obama on some of the most memorable speeches of our time. Drawing on his time as a speechwriter in the West Wing, Terry Szuplat’s book Say It Well promises to help all citizens:

• Communicate clearly and confidently in any situation
• Create an emotional connection with the audience
• Adopt a new mindset to help overcome anxieties
• Use the power of storytelling to win over listeners

In doing so, he draws on Aristotle’s Rhetoric. He explains the importance of a speaker’s logos, pathos and ethos and returns to this framework throughout the book.

It offers a compendium of speeches (not all political) with accompanying analysis. William S. Cohen, Former Republican U.S. Senator from Maine and Former U.S. Secretary of Defense believes that ‘Say It Well is a profoundly experiential book that will help you find your cadence and help our country reclaim the civility we need today.’ Let’s hope so.